Canadian Tourism Labour Market Snapshot: March 2024

Tourism Labour Force Contracts Slightly The tourism sector[1] in March saw an overall slight decline over the previous month[2], with contractions of less than 1% across labour force and employment, and an increase of less than 1% in unemployment. The…

Annual LFS Snapshot: What Are We Missing?

The Labour Force Survey (LFS) is published monthly by Statistics Canada, and the customized data set that Tourism HR Canada purchases provides a current estimate of the state of the tourism labour force throughout the year. The LFS is based…

Canadian Tourism Labour Market Snapshot: February 2024

Tourism Workforce Accelerates After Sluggish Start to 2024 Overall, the tourism sector[1] in February saw increases over the previous month[2], with growth in employment (+2.6%) outpacing that in the labour force (+2.4%). The sector was in a stronger position than…

Canadian Tourism Labour Market Snapshot: January 2024

New Year Off to a Slow Start Overall, the tourism sector[1] in January saw a substantial slowdown over the previous month[2], with all industries other than transportation seeing contraction in both labour force and employment. The sector was in a…

Expectations of Tourism Service Quality

Tourism HR Canada periodically gauges traveller sentiment towards Canada as a tourism destination. This survey exercise was last carried out in late 2021, when the investigation focused mainly on perceptions of service delivery in the context of disruptions due to…

Spotlight: Food and Beverage Services Workforce

This past year has been another tricky one for the tourism sector: although demand for tourism products and services has surged, labour issues have continued to pose a problem for the trajectories of recovery and growth that we have all…

2024: Building Insights on the Future Labour Landscape

As we embark on a new year brimming with strategic initiatives to help build a resilient, competitive, inclusive tourism workforce, our research team shares some highlights of the previous year—and a peek at upcoming endeavours. Federal Tourism Growth Strategy The…

Canadian Tourism Labour Market Snapshot: December 2023

Winter Stasis Across the Tourism Sector Overall, the tourism sector[1] in December saw little movement from the previous month[2], with aggregate changes across labour force, employment, and unemployment staying under ±0.5%. The sector was in a stronger position than in…

Canadian Tourism Labour Market Snapshot: November 2023

Seasonal Sector Slowdown Overall, the tourism sector[1] in November saw a contraction over the previous month[2], with drops in both labour force and employment for most industry groups. In the aggregate, unemployment fell slightly, but there was variability across the…

Charting Growth: New Employment Projections for Tourism Industries

Tourism HR Canada and the Conference Board of Canada recently released the latest Projections of Tourism Employment in Canada, which offers a look at labour supply and demand through to 2027. To complement the full report, Tourism HR Canada has…

Canadian Tourism Labour Market Snapshot: October 2023

Sector Stability Masks Industry Variability Overall, the tourism sector[1] in October saw little change over the previous month[2], with slight increases in labour force and unemployment, and a slight fall in employment, although this generalization masks variability at the industry…

Tell Us Your Labour Challenges

Tourism HR Canada is partnering with the Conference Board of Canada to conduct a series of in-person focus groups over the next few weeks. This is part of a labour projection exercise, aimed at identifying the employment pressure points that…