Inspiring New Talent: Baxter Student Ambassador Program

Tourism HR Canada is a proud supporter of the Baxter Student Ambassador Program (BSAP). Established by Baxter Media, BSAP is the only travel and tourism student mentoring program of its kind in Canada, offering learning and networking opportunities for aspiring travel industry professionals. The program is currently open to students at 16 colleges and universities across the country.

Baxter Media is committed to identifying the industry’s most promising students from travel & tourism programs across Canada. Through inspiring prizes, hands-on experience, professional development, networking, and membership opportunities, these elite students will be empowered as they begin their careers in the exciting world of travel. 

Applications are open now and will close February 16, 2023.

Go to to find out how to apply, see past winners, and subscribe to all Baxter Media publications at no cost.

Check out the BSAP intro video here.

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