The Travel and Tourism Research Association (TTRA) Canada Chapter has launched a new microsite detailing the programming for its annual conference, held from September 18-20 this year in Saskatoon, Saskatchewan.
Among the highlights is a workshop hosted by Statistics Canada, offering hands-on experience with the robust data the agency provides, including Frontier Counts, the National Travel Survey, and the Visitor Travel Survey. Statistics Canada has changed and updated many of its tourism-related data products over the past few years, and those looking to navigate them and extract key information will be expertly guided through these changes by Statistics Canada personnel.
Moving Forward, this year’s conference theme, invites tourism researchers to be forward thinkers: to rediscover Canada’s tourism industry through various lenses that acknowledge the past while providing guidance for our future. A future that inspires authentic cultural experiences for travelers, while providing interactive opportunities for practitioners. Moving Forward calls for impactful tourist experiences across various niche tourism markets, bringing destinations to life and providing tourists with unforgettable travel experiences. Canada’s future tourism seeks to break down barriers and empower stakeholders to work together to deliver innovative research methodologies. This year’s conference will highlight the path ahead, focusing on new ways of thinking about tourism in order to capitalize on emerging technologies, methodologies, and societal changes.
Visit the conference microsite now for details and to take advantage of Early Bird pricing.