MOU Strengthens Tourism HR Canada and Tourism Industry Association of Ontario Partnership

TIAOA newly signed Memorandum of Understanding (MOU) between Tourism HR Canada and the Tourism Industry Association of Ontario (TIAO) will leverage the strengths of each organization to support the competitiveness and economic sustainability of Ontario’s tourism and hospitality sector.

Recognizing the importance of addressing the sector’s labour market and skills training needs, the organizations will work together to widely communicate relevant research and resources. TIAO will include Tourism HR Canada’s research and analysis in various publications, while Tourism HR Canada will partake in TIAO industry meetings and conferences to share and solicit feedback on matters related to Ontario’s labour market.

Additionally, with a shortage of labour impacting tourism operators across the province, the two will amplify efforts to promote tourism careers and HR best practices.

“We are delighted to formalize our longstanding relationship with TIAO,” states Philip Mondor, Tourism HR Canada President and CEO. “This agreement will broaden the reach of pertinent labour market information, allowing tourism stakeholders from industry, government, and education to prioritize and plan for issues that impact the growth of this key economic sector.”

“The mutual respect between TIAO and Tourism HR Canada made this MOU a natural fit,” said TIAO President & CEO Beth Potter. “The work we undertake together will further support our collective efforts to find solutions for labour market challenges faced by Ontario’s tourism industry both at present and in the future.”

Tourism HR Insider will feature future developments as the organizations continue to collaborate on labour market research and advocacy initiatives.