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Skilling It: Exploring Education and Skill Levels in Tourism

Tourism HR Canada regularly provides tourism stakeholders with new information on the labour force. A key data source is the Canadian census, which contains highly detailed information on the demographic makeup of the people who staff jobs in the industry. We’ve released a series of charts that explore the share of tourism employees in 38 …

Future Skills Framework Marks New Phase as Experts Develop Key Industry Competencies

October has seen two consultation meetings for the Future Skills Framework, marking its progression from establishing the framework’s overall structure to developing in-depth, specific industry competencies. The three-year Future Skills initiative will produce a comprehensive and sustainable collection of competencies for the tourism sector, defining current and emerging skills. Focusing on key aspects of professionalism, …

Supporting Entrepreneurial Success: Enhancing Emerit’s Business Builders Program

As part of several pan-Canadian projects focused on providing Canada’s tourism sector with a continuum of market readiness programming, Tourism HR Canada will be working with Twenty31 and Alphabet Creative to update and enhance its Business Builders series. Designed for small business owners, Business Builders is part of Tourism HR Canada’s range of training resources …

On the Horizon: ITAC’s National Standards & Recognition Program for Indigenous Tourism

Article courtesy of the Indigenous Tourism Association of Canada The Rise Project, spearheaded by the Indigenous Tourism Association of Canada (ITAC) and Tourism HR Canada, will embark upon updating and transforming ITAC’s National Guidelines into a standards-based recognition framework for Indigenous tourism. The Rise Project will ensure that the newly updated framework helps to address …

Tourism Labour Force Survey

Canadian Tourism Employment Monthly Snapshot – September 2019

(seasonally unadjusted) In September 2019, the unemployment rate1 in the tourism sector was at 4.5%, which is 0.2 percentage points lower than the rate reported in September 2018, and lower than the previous month (August 2019), when the unemployment rate stood at 4.9%. At 4.5%, tourism’s unemployment rate was below Canada’s seasonally unadjusted unemployment rate …

Strength in Numbers: Tourism Research Leaders Share Insights to Support Sector’s Growth

Over 80 members of Canada’s tourism research community recently gathered to network and learn about the latest tourism research from statisticians, academics, students, and destination marketers. The thought-provoking Travel and Tourism Research Association (TTRA) Canada Chapter Conference was held September 18-20 on Treaty Six land in Saskatoon, Saskatchewan. Statistics Canada led a workshop prior to …