Tourism’s workforce issues did not begin with the pandemic, but COVID has heightened and amplified the problem. The labour shortage is here to stay, and adapting to new circumstances must involve multiple strategies. There is a need for better utilization of tailored resources and supports, along with adapting business models and improving HR/human capital practices. The reality is that the sector is facing greater competition for workers than it did before, and it’s expected to get worse.
To assist employers in moving forward, Tourism HR Canada has created a new, free resource, Now Hiring: A Guide to Help Employers Attract and Retain Workers.
The tools in this guide are intended to help tourism businesses get started on the path to recovery, with both short-term and long-term strategies to attract, retain, and grow a skilled workforce. Now Hiring covers a range of essential HR practices, tips to implement them, and practical checklists and forms to help tackle key issues.
