With a record summer tourism season now in the books, how do we continue growing a skilled workforce to meet the rising demand for exceptional experiences? Whether it’s a frontline worker welcoming guests or a seasoned manager guiding a team,…
By Joe Baker, Tourism HR Canada Board of Directors Opening: A Sector Caught in the Crossfire In recent months, federal policy changes have reshaped the landscape for international students in Canada. New caps on study permits and restricted eligibility for…
Tourism holds steady from September. The tourism sector[1] in October 2025 saw little change over the previous month in terms of labour force or employment[2]. Both indices grew by less than one percent, on par with changes seen across the…
Tourism is a cornerstone of Canada’s service economy, supporting over 2.2 million jobs and 265,800 businesses in more than 5,000 communities. The sector depends heavily on human capital — after all, tourism is nothing without its people delivering memorable experiences….
Early autumn sees tourism workforce contract, but hold its own. September always sees a contraction of the tourism workforce: with the summer surge in demand definitively over and many students leaving the workforce to return to their studies, both labour…
Tourism HR Canada has been working closely with a consortium of other workforce development councils to generate cross-sector labour market insights. The initiative, led by the Excellence in Manufacturing Consortium, saw a national survey fielded across fourteen sectors to collect…
Labour challenges continue to be a top concern for tourism businesses across the country. Share your perspective in the 2025 National Workforce Insights Survey, open from October 13 to 24. This important survey explores the realities of vacancies, operational costs,…
Unemployment is a headline-grabber in the current Canadian news cycle: with geopolitical instability and economic unpredictability, many businesses are facing strong headwinds, and the threat of being laid off hangs over much of the Canadian workforce. Tourism may be slightly…
August is typically a busy month for tourism: it’s the end of summer, and many families take the opportunity for one last break before school and work return to normal in September. This year, of course, the season has been…
Three-Year Project Helped Restore Thousands of Jobs and Build a More Resilient, Inclusive Tourism Sector. Over the past three years, Tourism HR Canada has spearheaded a transformative national initiative to address the severe labour disruptions caused by the COVID-19 pandemic….
Tourism Employment Stays Strong. The tourism sector[1] in July 2025 grew by around 3% from where it stood last month[2], and was generally in a stronger position than last year. Given the strong economic headwinds facing the economy, and the…
Momentum Continues to Build in Tourism Employment. In spite of economic headwinds in the face of trade uncertainty, domestic tourism demand stayed strong into June, allowing the tourism labour market to maintain its momentum from May. Both labour force and…
