Skift

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Familiarity Drives Independence: Domestic and International Travellers’ Service Expectations

Tourism HR Canada partnered with Skift Advisory (formerly Twenty31), a globally recognized market research firm with a deep expertise in tourism, to collect some perceptual information about how visitors think about service standards in Canadian tourism. The first survey reached out to domestic travellers; the resulting report was published earlier this year, along with a short […]

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International Travellers’ Service Expectations

In an earlier article, we presented some highlights of a survey carried out for us by Skift Advisory, looking at service expectations of Canadian travellers. Our survey found two clusters of respondents: those who seek out and expect to receive a lot of direct service from staff while travelling, and those who prefer to be

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