Watch: Adapting to New Market Realities – Products, Pricing, Placement, Positioning

Adapting to New Market Realities – Products, Pricing, Placement, Positioning, the fourth in a new series of free webinars designed for business owners, operators, and entrepreneurs, is now available for viewing. With a focus on marketing and communications, this webinar…

Inspiring Tourism’s Future: Industry Leader Honoured

Tourism HR Canada is honoured and delighted to announce that Philip Mondor, President and CEO, is the proud recipient of the Ted Rogers School of Hospitality and Tourism Management Industry Award 2020. The award is presented in recognition of significant…

Action Required as Tourism Employment Recovery Reverses

In October, tourism employment decreased by 70,400 jobs, ending five months of tourism employment recovery. Tourism employment usually decreases in October, but since 2001 the average decrease in employment between September and October has been a mere 0.8%. This year,…

Levelling Up: Join New Future Skills Validation Phase

Tourism HR Canada has now held over 50 sessions with industry professionals from across the country to review individual skills—or competencies—required across tourism, as part of the Future Skills Framework project. We now have a fully validated framework, marking an…

Get Ready for the Canadian LGBT+ Tourism Opportunity

Results from new national research indicate that 90% of Canadian LGBT+ travellers intend to travel domestically this year amidst international travel uncertainty. This represents a $12 billion leisure travel opportunity for a tourism sector devastated by COVID-19. Is your business…

Watch: Building Strategic Community Partnerships Webinar

Building Strategic Community Partnerships, the third in a new series of free webinars designed for business owners, operators, and entrepreneurs, is now available for viewing. Tourism’s revival and growth is dependent on the ability of tourism businesses to engage in…

The Devastating Impact of COVID-19 on Canada’s Tourism Sector

The COVID-19 pandemic forced enormous change on the Canadian economy with very little advance warning. New protocols and restrictions were put into place to slow the spread of the deadly virus. Since COVID-19 closed international borders, Canada’s tourism numbers have…

Just Released: Key Benchmark for Tourism Employment

Commissioned by Tourism HR Canada and produced by Statistics Canada, the Tourism Human Resource Module (previously the Provincial-Territorial Human Resource Module), provides statistics on the number of full-year jobs in the tourism sector. This information will provide an important benchmark…

Latest GDP Data Reveals Pandemic’s Ongoing Impact

Last Thursday, Statistics Canada released the latest data on monthly Gross Domestic Product (GDP) by industry. The data for August 2020 showed that total economic activity in Canada had recovered, but was not yet back at pre-pandemic levels. The following…

Tourism Business Recovery Subdued

The closing of businesses has hit the tourism sector particularly hard, and the recovery has not been as strong as in other industries. Statistics Canada tracks the number of businesses opening, closing, and remaining active.[1] Closing businesses are those that…

Tapping the Tourism Talent Pipeline

By Joe Baker, Tourism HR Canada Board Member and OTEC’s Strategic Advisor Originally published in Canadian Lodging News As we experience change in seasons, the challenges ahead of the Canadian hospitality and tourism industry are continuously formidable. And so are…

Join Us at the 2020 TIAC Tourism Congress

Tourism HR Canada is proud to again be part of of the Tourism Industry Association of Canada (TIAC) Tourism Congress. This year’s event takes place November 17 & 18 and will be fully online. Registration is free of charge. On…